Airbnb: Increasing guest retention by designing rewards and loyalty program
Background
Airbnb, a leading platform for unique travel experiences, lacks a reward and loyalty program to incentivize frequent use and enhance user engagement. The challenge was to create a program that would benefit both guests and hosts, encouraging loyalty and consistent high-quality experiences.
Academic Project
App Design
6 weeks
Product Strategist UX Researcher Visual Designer
Arunima Walimbe Anurag Bhavsar
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